Percent Launches Synchronization Platform for Specialty Finance Companies, Further Revolutionizing the Way Businesses Raise Debt Capital


The platform, designed for disruptors and innovators of alternative lending, is the first of its kind in a multi-trillion dollar industry

Posted: October 13, 2021 at 8:00 a.m. EDT

NEW YORK, October 13, 2021 / PRNewswire / – Percent, the capital markets platform transforming a multi-trillion dollar lending industry, announces the launch of its comprehensive Sync platform to further accelerate the growth of lenders and corporations most innovative fintech financing today as they continue to disrupt the industry.

For more information, visit the Percent website at

After raising $ 12.5 million in a Series A financing last April as part of a round co-led by White Star Capital and B Capital Group, the three-year capital markets infrastructure provider has channeled its efforts into creation of Sync, a complete and unique software and a suite of services for specialized financial companies. Sync Launch Reflects Percent’s Recent Success In Helping First-Time Institutional Issuers Secure $ 284 million in finance, providing the same unprecedented access and set of tools to the entire private lending industry on a revolutionary open platform.

“Since launch, we have listened to our initiating partners on the types of tools and technologies that would best serve as a catapult for growth,” says Nelson chu, Founder and CEO of Percent. “Synchronization is our answer. Specialty finance companies are the heart and soul of our business, and we’re excited to now offer this transformational product designed with features to solve the key issues lenders face throughout their lives on debt capital markets. “

The launch of Sync enables fintech lenders of any size on Percent’s platform to raise the most flexible debt capital at low cost through dynamic market pricing and standardized terms. In a multibillion-dollar industry plagued by inefficiencies, Percent and its Sync platform are setting the benchmark for streamlining the growing non-bank lending space.

“Sync was developed to give our partners transparent access to a wealth of market data on the pricing of other transactions and the true market demand for their assets,” says Gary reifman, Percent Product Manager. “At the same time, they can also use the platform to raise debt capital and scale those issues with ease. Lenders can now monitor their order book build-up in real time, capitalize on Percent’s bespoke workflow tools to ensure full compliance of all market players, and grow their team with the power of the best team. of Percent Capital Markets. “

About Percentage

Percent is a global leader in financial infrastructure solutions. Founded in 2018, the company leverages proprietary technologies, integrations and data to bring unparalleled transparency and efficiency to lenders and credit transactions. Percent’s innovative ecosystem enables lenders of all sizes to raise the most flexible loan capital at low cost through dynamic market pricing and standardized terms. To date, its platforms have supplied more than $ 600 million in transaction volume in a multi-trillion dollar loan market.

For more information, visit the Percentage website, and follow the company on Instagram, LinkedIn and Twitter.

Media contact:
Victoria Castelbuono
[email protected]

View original content to download multimedia:

SOURCE Percent

The above press release has been provided courtesy of PRNewswire. The views, opinions and statements contained in the press release are not endorsed by Gray Media Group and do not necessarily state or reflect those of Gray Media Group, Inc.


Comments are closed.